Bio

I have experience as a founder and manager (including operations) in the following industries: IT, Intellectual Property, Smart Labels, Education, Marketing and Business Consulting, Design and Brand development, Investment and Printing.

I am a Generalist when it comes to Startups, developing new projects and solving problems, and I am able to tackle problems and challenges in many areas.

I am a Specialist in Marketing and IT applied to business and I have knowledge in IT, business and marketing, which allows me to have a more holistic approach to challenges.

Hi, I'm Diego Carrasco, an entrepreneur-turned-developer living in Germany. I enjoy writing, learning, developing and creating stuff. Some may event say I also like to complicate things; I prefer to think I like to understand them. You can find me in LinkedIn, Xing, sometimes in Twitter and in GitHub

In 2019 I moved to Germany and started working as a developer (php and python) for MEHRKANAL, where we develop awesome systems with a great team. Our main product is the Marketing Suite, which enables descentralized companies with many dealers to manage their marketing efforts in a structured and controlled approach, as well as centralized companies in need of localized marketing, all supported with our related services. Since 2021 I am in charge of technically developing the digital area, automating digital marketing campaigns and improving our services regarding Google Ads and Facebook Ads, while bein part of MKLabs (MEHRKANAL Innovation Lab).

I am always learning and I have found enough courses for a couple of years.

Current projects

I am currently (slowly) working on:

  • Lifelog: my approach to Journaling and Quantified-Self. A Django-based Platform where you can add, list and remove entries from one or more Journals. The entries are from several types and the main UI is a Telegram Bot. You "chat" with the bot and it saves the information for later processing using spacy or NLTK. Running on fly.io, docker, Django, posgresql and Telegram. Expect more news soon.

  • A new book: "The Digital Marketer’s Playbook: Basic Skills for Working with Agencies, Freelancers, and Experts", which, if everything goes like planned, should be available later this year. (2023)

Some Milestones

  • 2021 Published a short epistolary novel in Spanish "La destrucción de la razón"

  • 2021 Moved to a Technical Lead Digital Strategy role at MEHRKANAL, mainly developing new services and automating digital marketing by using the APIs in Google Ads and Facebook Marketing.

  • 2019 Moved to Germany as a Developer at MEHRKANAL

  • 2019 IBM Data Science Professional Certificate at Coursera by IBM

  • 2018 Freelance Marketing, IT and Business Consultant

  • 2016 - 2020 Co-Inventor Smart label with static and dynamic information fields, granted 2020.

  • 2016 Co-Inventor Label for delivering expert information relating to the optimum condition for consuming and/or using a product, abandoned.

  • 2016 -2018 Co-Founder @ a digital printing house and graphic solutions

  • 2015 – 2018 Co-Founder @ a citizen education and training company for state institutions

  • 2014 Innovation Champion @ Sri’s Five Disciplines Of Innovation

  • 2013 -2017 Founder @ TBAND SpA (Smart labels research and development company)

  • 2012 -2018 Founder @ a Business and Marketing Consulting company doing Branding.

  • 2010 Master in Marketing

  • 2010 Bachelor of Economics and Administrative Sciences

Developer

You can check my dev stack in stackshare.io, almost all running either in Docker containers with the code tracked in GitLab or GitHub or in miniconda environments.

I mainly use Python + Django for data projects (and personal projects) and PHP + Laminas for work. I love PyCharm Pro and PHPStorm running on my AsusPro running openSuse Tumbleweed, although I sometimes use VSCode.

Data Science

I love pandas, folium, matplotlib, seaborn, numpy, spacy, NTLK and sklearn.

I use Torus locally on my MacBook Pro (Docker + coockiecutter + Jupyter Notebooks) and IBM Cloud Data Platform when I need something more advanced. [2020] I now use custom docker-compose files for development and production I also use local and remote servers running Linux, and access them remotely for long processes using ssh + screen (and ohmyzsh starship).

Website Builder

I have experience building websites using Drupal, WordPress and Joomla, managing Linode’s, Hertzner's and Digital Ocean’s VPSs. I use an iPhone, iPad, and old Tochiba Laptop, MacBook Pro and a Ryzen 7 desktop computer, depending on the task, but can also use most flavors of Linux and Windows. I enjoy the (local and remote) administration of Debian-based servers for personal and professional projects.

Writer

I’m currently working on several book projects (these take time). You can read about the almost finished ones here.

I use Scrivener and Reedsy Ulysses and Markdown Asciidoc as tools for long-writing and Ulysses and WordPress Markdown, Asciidoc and ReST for this blog. LanguageTool helps me check if I can improve my text and acts as a proofreader (and works in several languages).

Learning

I love to read and learn new stuff (in almost every area, but mainly in tech, marketing and business).

For courses, I love Coursera and I´m suscribed to Coursera Plus. Sometimes I also get spome courses from Udemy, FutureLearn and others.

Among the courses I have managed to finish are:

Coursera

  • Marketing Analytics (Achieved Jun 17 2020)

  • Search Advertising (Achieved Oct 22 2020)

  • Introduction to the Digital Advertising Landscape (Achieved Sep 23 2020)

  • Applied Data Science Capstone (Achieved Feb 22 2019)

  • What is Data Science? (Achieved Jan 29 2019)

  • Machine Learning with Python (Achieved Feb 11 2019)

  • Data Visualization with Python (Achieved Feb 04 2019)

  • Databases and SQL for Data Science (Achieved Feb 01 2019)

  • Python for Data Science and AI (Achieved Jan 31 2019)

  • Data Science Methodology (Achieved Jan 30 2019)

  • Tools for Data Science (Achieved Jan 30 2019)

  • Data Analysis with Python (Achieved Jan 29 2019)

FutureLearn

  • Digital Skills: Digital Marketing

  • Digital Skills: Web Analytics

For a complete list with links and planned courses check out learning