Digital Marketing Advertising Channel Providers (Comparison Table)

2 min read. | 11532 words.

The Digital Marketer's Playbook Cover

📚 From my book "The Digital Marketer's Playbook"

This comparison table is part of the additional resources of my book The Digital Marketer's Playbook

In the book I mentioned some Advertising Channel Providers, but here I will try to add all of those I know of.

Below is an interactive table of digital marketing providers.

Looking for more practical insights? Check out The Digital Marketer's Playbook Website, it's Springer Nature Link or the books additional resources. for a complete guide to managing digital marketing effectively.

Provider Url Awareness Level Targeting
Google Ads https://ads.google.com All levels
Meta Ads https://www.facebook.com/business Problem Aware, Solution Aware, Product Aware
LinkedIn Ads https://business.linkedin.com/marketing-solutions Solution Aware, Product Aware
TikTok Ads https://www.tiktok.com/business Unaware, Problem Aware
Amazon Advertising https://advertising.amazon.com Product Aware, Most Aware
Microsoft Advertising https://ads.microsoft.com Problem Aware, Solution Aware, Product Aware
Pinterest Ads https://ads.pinterest.com Problem Aware, Solution Aware
Snapchat Ads https://ads.snapchat.com Unaware, Problem Aware
Reddit Ads https://ads.reddit.com Problem Aware, Solution Aware
Spotify Ads https://ads.spotify.com Unaware, Problem Aware
The Trade Desk https://www.thetradedesk.com All levels
Outbrain https://www.outbrain.com Unaware, Problem Aware
Criteo https://www.criteo.com Product Aware, Most Aware
Baidu Ads https://e.baidu.com All levels
WeChat Advertising https://mp.weixin.qq.com Problem Aware, Solution Aware, Product Aware
Yandex.Direct https://direct.yandex.ru All levels
Roku Advertising https://advertising.roku.com Unaware, Problem Aware, Solution Aware
VIOOH https://www.viooh.com Unaware, Problem Aware
Unity Ads https://unity.com/products/unity-ads Problem Aware, Solution Aware
Samsung Ads https://www.samsung.com/us/business/samsungads Unaware, Problem Aware

Here is an index of all the Advertising Channel Providers Profiles

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