Samsung Ads

Updated on 2024-12-25 19:35:01 UTC
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Type: Connected TV Category: Walled Garden Budget Level: No Info Self Service: Yes

Primary Audience

Smart TV Users

Ad Formats

  • Video Ads
  • Native Ads
  • Home Screen Ads
  • App Discovery

Available Channels

  • Samsung Smart TVs
  • Samsung TV Plus
  • Samsung Mobile

Campaign Types

  • Brand awareness
  • App promotion
  • Tune-in

Key Features

ACR data
Cross-device targeting
Premium content
First-party data

Tracking Solutions

  • Samsung measurement
  • Third-party verification

Notable Characteristics

  • Device manufacturer reach
  • Premium TV inventory
  • Advanced targeting

The Digital Marketer's Playbook Cover

📚 From my book "The Digital Marketer's Playbook"

This article is mentioned in Chapter 3 "Structure of the Digital Advertising Ecosystem".

This is an updated list of the major Advertising Channel Providers available.

If you're having troubles understanding all the different channels available in digital marketing, you might find Chapter 3 of the book helpful.

Looking for more practical insights? Check out The Digital Marketer's Playbook Website, it's Springer Nature Link or the books additional resources. for a complete guide to managing digital marketing effectively.